Madonna And MG Icon Announce The Launch of The "Truth or Dare by Madonna" Brand

November 03, 2011
MG Icon announced today the launch of the "Truth or Dare by Madonna" brand. "Truth or Dare by Madonna" will be a global lifestyle brand. The brand will initially launch with footwear, handbags, intimates, accessories and fragrance. MG Icon will exclusively partner with Macy's for the initial launch in 2012 while launching simultaneously worldwide. In 2013, the brand will be widely distributed at leading department stores in the United States.

Madonna stated, "Over the past several decades, I have been approached countless times to create my own brand. The timing is right and I have found great partners in Iconix who can help translate my vision to reality."

Comments
21
November 18, 2011 posted by AReid1380
Yay
Yup, I agree there needs to be stuff for men... I know I'd buy it :)
November 14, 2011 posted by mergirlxxx
cute men's styles please
Don't forget your gay community. I would love to see some CUTE guys clothes that don't look frumpy or unfashionable. Fashion foward men's clothes is VERY important. Thanks Madge
November 13, 2011 posted by maryann1
sizing of clothes
This is great!!! Please make sure you include the xxs or xs. Im a very petite lady and would love to wear your clothes. Thank you, Maryann
November 10, 2011 posted by png68
Men
Will there be a mens range?
November 08, 2011 posted by italllyweb
Giovanni
LOVE IT!
November 07, 2011 posted by Julzey300
Awesome!
first tour,CD, Clothing line. Whats Madonna gonna do next? So excited cant wait 4 the tour. :)) Luv Madonna!
November 05, 2011 posted by citygirl
A real "Celebration"!!
This is an awesome thing to wait for. I'm really excited about the new fragrance and handbags... M always goes a step beyond than everyone else. And we all love for it!!! She is our ICON. I Love you Miss M always and forever...
November 05, 2011 posted by mlvclvr
Who Better Then Madonna...
A fashion icon, who has worked very closely with a list of amazing designers. We know Madonna never does anything unless she is 150% sure. In all those years of being dressed by the best, you know she picked up and learned a lot. Madonna is a lifestyle brand herself, so it only makes sense for her to create a lifestyle brand to all who emulate her and get inspired by her.
November 04, 2011 posted by madonnafan193
Congratulations!
Congrats! Please don't forget the men, as I would love some Cologne or other items ;) I love you Madonna and wish you & Iconix the best with this new line <3 Xoxo
November 04, 2011 posted by fabricio
Madonna And MG Icon...
MG Icon announced today the launch of the "Truth or Dare by Madonna" brand.. I really hope you have a mens clothing line and some colognes too. I love u Madonna.. Madonna Is A Back....
November 04, 2011 posted by Anyaina
WONDERFUL WOMAN!
Hello Madonna, first of all I'd like to ask you please, one more time to come to visit PERU! :) We need you here. Secondly, I want to THANK YOU for all the amazing work you have done for us, your unconditional lovers and fans. I really appreciate every step with you, since I was 12!xD Congratulations for your goals, your movie, your amazing daughter (she's great!) and children (personally, can't wait for the new cd!) thank you for all the hard work and the lifetime memberships! We will always love you and be by your side and you're always in our hearts. Especially, in my heart. Your fan No.1 (at least, the mexican one) Angela Rivera.
November 04, 2011 posted by carolynmarilyn
wow dream come true!
I have been waiting for 25 years for something like this, Im so happy!
November 04, 2011 posted by Madonnaismymentor
Madonna Brand is the Best Brand!
Anything Madonna Does is excellent in my book. I am sure that once it comes out it will be the rave! Congratulations Madonna! I am so happy for you and of course.. I love you!!!!! Looking forward to seeing you (fingers crossed) on Nov 12. Blessings to you
November 04, 2011 posted by EROTIC
MEN
How exciting!!!! will the brand also be producing mens clothing? and will it be available in the UK?
November 04, 2011 posted by m4d0nn4
Exciting news
Hope there gonna be some stuff for guys
November 04, 2011 posted by RinoTheBouncer
Great Idea !
I guess it's a great idea, I just hope there's something for men not just women and kids.
November 03, 2011 posted by kevindass
What a great idea!!!
This sounds just amazing, Madonna and Iconix Team!! All the best to you and with much peace and love and many, many blessings!!!
November 03, 2011 posted by Rosemarie
Madonna's Adult Chlothing Line
Yesterday, I Rosemarie Hall, 46 years old,number 23 attendend the Material Gril Collection Contest at Macy's held in Herald Square. It was fabulous, I wore a tea shirt from the Material Girl Collection told the great Judges which included Kelly Osborne and Lourdes Leon, I ltold Kelly Osborne the material girl is all american, she lives through Madonna vicariously, she turns heads in the street and on the dance floor,and is alot of fun. The staff made the experience a chance of lifetime I actually had tears of joy in my eyes, to be apart of such a family event of Madonna is an experience I will always remember. Now today I wake up to find Madonna has shocked me again and is coming out with another line of chlothing. including perfume. My dream is to work for Madonna maybee with all this stimulation of the economy that she is doing for our country, my dreams may actually come tue. Rosemarie Hall, RN
November 03, 2011 posted by Jorky1000
OMG!!!!
This is ''A GREAT NEWS!'' Wow!! I hope that at least some of it gets here! (South America) Kisses to you MADONNA!!
November 03, 2011 posted by joeyrican
Truth or Dare by Madonna
Wow, I am so happy for you that you are launching this new line don't forget us guys with this one. I really hope you have a mens clothing line and some colognes too. I love u Madonna
November 03, 2011 posted by Terrance
WooHoo!!
Been waiting since I was a teen!! Now to Madge.
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