Madonna To Open Third Hard Candy Fitness Center In St. Petersburg

February 21, 2011

New York, NY - For Immediate Release – Madonna’s third Hard Candy Fitness Center in St. Petersburg, Russia, a beautifully designed 52,000 square foot space in the center of the city is projected to open in mid-2011, it was confirmed today by Mark Mastrov, Chairman of New Evolution Ventures (NeV). The announcement of this latest facility follows the recent opening of the Mexico City Hard Candy Fitness and confirmation of plans for a Hard Candy Fitness Center in Moscow.

The St. Petersburg location holds special meaning for Madonna. “St Petersburg, Russia was one of the most magical nights on my ‘Sticky & Sweet’ Tour and I’m thrilled that we’ve found the perfect location and ideal environment there for the next Hard Candy Fitness,” commented Madonna.

Both the Moscow and St. Petersburg location will be in partnership with Irina Razumova, founder of the well-known Russian chain Planet Fitness. “We are honored to collaborate with Madonna and her team in designing and developing a beautiful facility like no other in the world,” stated Razumova.

NeV’s Mastrov, his partner Jim Rowley, along with Madonna and Guy Oseary are also exploring options of building additional Hard Candy locations in Italy, United Kingdom, Canada, France, Australia, Argentina, and Brazil, for facilities that will offer a unique member experience. Hard Candy Fitness Centers will include state of the art equipment, exclusive curriculum along with Mind Body Studio, The Great Wall, Sculpting, barre3, a Bike Studio, Capoeira, the newest trends in Yoga, a Juice Bar/Café and lavish locker rooms.

“The early success of the first Hard Candy Fitness Center in Mexico City - where Madonna taught a dance class to members at the opening - has inspired us all to create similar facilities and seek out local partnerships around the globe which embody Madonna’s workout philosophy. St. Petersburg and other locations of Hard Candy Fitness will be a place where members will enjoy their workout experience in a beautiful environment in each city,” commented Mastrov.

Due to tremendous interest and the many inquiries NeV has received from all over the world about Hard Candy Fitness Centers, fans have been asked to voice their choice for the next location by going to www.madonna.com/hardcandyfitness and vote on the interactive map for your dream location.

Comments
13
You must be a logged-in member to add comments.
clotus
07 April, 2011
Clotus
Saw you in Vancouver...Took my 16 yr old son... He loved the show.. Bring your Philosophy of wellness to Canada soon!! xo
23 March, 2011
Madonna
Please open HC fintess in Croatia in Zagreb!!! Please, please, please, please, please! :-D I want work for You! :-D Thanks! Ana Srakic
masami316
09 March, 2011
wow、It envies it.
I want you to make it in TOKYO. I want to join by all means.
Alexander1971
28 February, 2011
Its amazing!
I am very happy to hear about new sport center in SPetersburg!!!!! Madonna - is my all time the best singer! Madonna,Welcome to SPetersburg!
Aries
27 February, 2011
LONDON
Please please let Her Majesty's next playground be in London. We need a real queen here! Thank you.
Kolpino
25 February, 2011
Amazing!
Incredible! Thank You MADONNA!
Kolpino
24 February, 2011
Saint Petersburg
Thank you!!!!!!!!!!!!!! I Love You MADONNA!!!!!!!!!!!!!
IlyaKomkov
24 February, 2011
PLEASE!
Madonna, come on the opening of fitness center in Moscow.(And in St. Petersburg too) All your fans from Russia waiting 4 you! P.S. I LOVE YOU!
LaIslaMaria
23 February, 2011
3rd HARD CANDY FITNESS
I HOPE EVENTUALLY THERE WILL BE A HARD CANDY FITNESS CENTER IN EVERY COUNTRY & EVERY CORNER AROUND THE GLOBE !! BEST OF LUCK & GOOD WISHES MADONNA !! XOXOXOXOX
juliakristina
22 February, 2011
WOW!
Thank you,Madonna!I live in St.Petersburg and it is very great honor to see you in my lovely city!Russia loves you,come to us again!
madonnasworld
22 February, 2011
Cool
keep it up, bring it to NYC madonna!
Genasik
22 February, 2011
Awesome!
the second Hard Candy Fitness in Russia! )))
Philip
21 February, 2011
HI
When is NYC getting one..???
Newer comments    1 - 13 of 13    Older comments
Latest Stories

#MadonnaErotica25 Signed Album Winners!

Madonna Releases Rebel Heart Tour Today!

Madonna's Birthday Message

Rebel Heart Tour DVD/Blu Ray & CD Tracklisting Revealed

The Mercy James Centre To Open July 11

Rebel Heart Tour DVD Is Coming Soon!

Madonna Statement - January 22nd, 2017

MADONNA x MARILYN MINTER

Harper’s Bazaar 150th Anniversary issue!